Marketing, CRM and AI for real estate The Pixel Method: from strategy to sale.
Six specialties that work connected and a team that runs them with you. First understand the whole; then go into the detail of each part.
It floods your WhatsApp with leads and overwhelms your team.
It sits empty: there are no leads to feed it.
Buyers who arrive, get answered instantly and move forward to the sale.
02 How it works
The Pixel Method. Three moves.
Advertising alone floods your WhatsApp and overwhelms your team. A CRM alone has nothing to feed it. We do both, connected.
Attract
Seven channels working at once so every project gets leads every day.
- Ads on Instagram and Facebook
- Google searches
- Site sign with QR
- Messages and comments on social media
- Project landing page
- Your contact database
- Portals and referrals
Organize
Everything flows into one WhatsApp and one board, with the source of each lead.
- Leads
- 148
- Qualified
- 52
- Visits
- 19
- Reservations
- 4
Illustrative data for one month
Convert
Every lead is answered, qualified and moved forward to the visit. Your team talks only to buyers.
- Instant responseAI agent · 24/7
- Qualified buyerLayout, purpose, timing, payment
- Visit bookedIn your team's calendar
- SaleWith its cost measured
01 Plan
Strategy
The blueprint before the build.
We audit your digital presence and your sales process. We define who we talk to, with what message and how much to invest in each project.
- Full audit
- Audiences per project
- Channel plan and budget
- Clear goals
02 Attract
Creative
The message decides whether they reach out.
Angles, scripts, graphics and reels designed so the right buyer stops and writes to you. We design and edit everything that runs as an ad.
- One message per audience
- Scripts and storyboards
- Pieces that go out to sell
- Every cycle learns
elsalvaje.chacrasAdvertising ••• ✕
urbanika.peAdvertising ••• ✕ 03 Attract
Advertising
New buyers, every day.
Meta and Google campaigns, QR site signs, landing pages per project and database reactivation: seven channels that bring every lead to one place.
- Meta and Google
- QR signs
- Landing page per project
- Database reactivation
Mirador 3120 › Campaigns
Active campaigns
| Campaign | Channel | Delivery | Results | Cost per result | Amount spent | Reach | |
|---|---|---|---|---|---|---|---|
| Mirador 3120 · Pre-sale · WhatsApp messages | Active | 533Conversations | USD 1.50 | USD 800.00 | 41.208 | ||
| Mirador 3120 · Website visitor retargeting | Active | 96Conversations | USD 1.25 | USD 120.00 | 6.932 | ||
| Search · Pre-construction condos Palermo | Active | 142WhatsApp clicks | USD 2.11 | USD 300.00 | 18.440 | ||
| 2023 database reactivation · Launch template | Sent | 211Replies | USD 0.38 | USD 80.00 | 2.480 | ||
| Mirador 3120 · Launch · 30 s video | Off | 388Conversations | USD 1.94 | USD 753.20 | 52.110 | ||
| Site sign · Front QR (Av. Libertador) | QR sign | Measuring | 64Scans to WhatsApp | — | — | — |
Illustrative data from a sample project.
04 Organize
CRM & pipeline
Every lead in its place.
Every channel flows into one board, with each buyer's full history. Your team knows who to call, when and why.
- One board
- Automatic stages
- Tasks and reminders
- Training included
Opportunities
Pipeline: Mirador 3120 ▾05 Convert
AI & automation
Your 24/7 sales rep, without another salary.
An AI agent trained on your projects' information answers every lead instantly, qualifies the buyer and books the visit.
- Replies instantly
- Qualifies every buyer
- Shares and books
- Follows up and reactivates
06 Measure
Analytics
Know what every sale costs you.
We measure everything end to end: from click to lead, from lead to visit and from visit to sale. Every month, decisions backed by numbers.
- Cost per sale
- Each buyer's source
- Reporting meetings
- Continuous improvement
Reports › Mirador 3120
From click to sale
Leads per day
Funnel
By source
| Source | Leads | Cost per lead | Visits | Sales |
|---|---|---|---|---|
| Meta Ads | 812 | USD 1.48 | 41 | 3 |
| 294 | USD 2.11 | 17 | 2 | |
| QR sign | 128 | — | 9 | 1 |
| Reactivation | 211 | USD 0.38 | 8 | 0 |
| Portals | 151 | USD 1.90 | 5 | 0 |
Illustrative data from a sample project.
→Free call
Shall we talk about your next project?
In a 30-minute call we review how you're selling today and show you what would change with a system. No commitment.